● Hi, I’m Wes

I Learn.
I Write.
I Build.
A Mess?
Or A Map?

I don't fit neatly into a LinkedIn bio. I’m an investor who breaks things, a writer who builds furniture and robots, and a strategist who prefers action over planning.

This is a snapshot of the projects where those worlds collide.

Most people look at a blank slate and see anxiety. Builders see a playground.

I provide the blueprints to interpret and thrive in that chaos.

MY MISSION

I'm on a mission to help good ideas create real impact. I don't believe in luck. I believe in
principles and systems.

I build systems that make that possible.

Building the machines that make 'lucky' outcomes inevitable.

01

Theory

(The Intellectual Foundation)

Ideas That Spread

Blueprint for Change

Every meaningful project starts the same way: with a belief that something should change. The problem isn’t the idea; it’s getting other people to care.

Ideas That Spread is about translating ideas into impact by treating adoption less like alchemy and more like engineering.

Get The Book

What Everyone Missed

Underdog Strategy

Power doesn’t work the way we’ve been taught. Early-stage builders look at their constraints—small teams, limited funding—and see them as weaknesses.

That’s how they lose. You don’t win by being a worse version of the incumbent. You win by being a truer version of yourself.

Get The Book

02

Practice

Real-World Application

The Launch Pad

The Business Operating System

The people this is for aren’t short on talent or ambition. They’re the ones propping up teams, fixing broken processes, and quietly generating far more value than they’re paid for.

The Launch Pad exists to change that. It’s a Business Operating System that gives first-time founders a clear, repeatable path from “this could work” to “this is live.”

The Launch Lab

Capital at the Speed of the Builder

Traditional VC optimizes for power-law returns. That’s why founders are pushed to “swing for the fences.” The Launch Lab is capital for a different game.

It backs operators who want to build sane, resilient companies—businesses that make money, serve real people, and give the founder more options over time.

First Call Agent

The Omnipresence Engine

In modern real estate, visibility beats expertise. The result is the Invisible Expert problem. First Call Agent fixes that imbalance.

It acts like a quiet, always-on marketing department, turning your market insight and day-to-day wins into a steady stream of content, visibility, and AI-friendly signals.

CNC Pro v3

Democratizing the Means of Production

To change the physical world, you must be able to build in it. Hobby CNCs are cheap but flimsy. Industrial machines are inaccessible.

The CNC Pro V3 is built for the space in between. It’s a professional-grade, open-source CNC that is affordable, adaptable, and capable of doing serious work.

QSBS Ninjas

The Path to a Tax-Smart Exit

For most founders, a big exit is both a once-in-a-lifetime win and a once-in-a-lifetime tax bill. QSBS Ninjas removes that uncertainty.

We’re not a law firm. QSBS compliance is all we do. You answer a few questions, we map your situation, and you keep more of your exit.

Strategic Consulting

Fast-Tracking Clarity

Most founders aren’t short on ideas. They’re drowning in possibilities. This work is about giving them a clear, confident center of gravity.

The goal isn’t a prettier strategy deck. It’s a team that knows exactly who they serve, what promise they’re making, and what to say no to.